On Sunday, March 8th in Alessandria, together with Tra Cuore e Mente, we organized a Swap Party to promote circular fashion and sustainability by exchanging unused clothing.
The initiative highlighted key issues such as the importance of reducing textile waste, which continues to grow also due to fast fashion (270 kg of waste per person in Europe).
We discussed new fashion models such as reuse, repair, and upcycling, and shared the value and importance of recovery and exchange.
For us, it was a pleasure to share these topics, which are among the core values of our mission, with people who, like us, want to be part of the change.
